By Danalynne Wheeler Menegus A SPECIAL SECTION BROUGHT TO YOU BY MEETING PROFESSIONALS INTERNATIONAL [This article was originally published by Corporateeventnews.com.] When disaster strikes, people need to know what is happening and how they should proceed. In late February, I attended a workshop at the MPINCC Annual Conference & Exhibition entitled “Crisis Communications: The Most Important […]
A strategic marketing and branding expert, Ryan helps Elevation’s clients solve their problems and achieve their business goals through integrated marketing solutions distinguished by research, storytelling, engagement and conversion. With a proven track record of energizing brands and having worked with a variety of Fortune 500 companies, Ryan is a respected expert in achieving consistent […]
Elizabeth Johnson is founder and principal of glee Content Marketing where she helps clients with strategy, copywriting and social media. She can be reached at gleecontent@gmail.com As social media has grown, so has the power of influencers and the buzz around the benefits of influencer marketing. This tactic offers a lot of potential for event […]
By Elizabeth Johnson, Principal and Owner, glee Content Marketing While Facebook has dominated the headlines most of the year with one crisis after another, its sister social media site, Instagram has quietly grown into a powerful social marketing tool. In June 2018, it reached 1 billion monthly active users, an increase of 200 million people […]
by Jennifer Rivera Content Manager CEIR New methods of communication to potential attendees offer a variety of options when trying to attract them. But which options are best to use, when considering the demographics and segmentation variables that influence potential attendee communication preferences? The Attracting Attendees report can help! It provides insight into attendees’ preferences […]