You Can’t Have Too Much Event Intel
Read how Wendy Holliday of PLM World uses the free CEIR tool - Event Performance Analyzer to benchmark her event! [...]
IAEE
How CEIR Positively Impacted Exhibitions Day
By Susan Brower, CEM Vice President, Marketing & Communications This week, more than 100 attendees participated in the industry’s first Exhibitions Day in Washington, [...]
Workforce Development is Important to Your Business
By Cathy Breden, CAE, CMP, Chief Operating Officer, International Association of Exhibitions and Events (IAEE) I was fortunate to have attended last week’s IAEE Women’s [...]
Why I am looking forward to going to Expo! Expo!
by Warwick H. Davies, Principal, The Event Mechanic! This Expo! Expo! will be my fifth time going(which is odd considering I feel like I have been going since I started in [...]
Exhibition Organizers and Brand Marketers – Benchmark Your Digital Playbook with Industry-Wide Trends
By Nancy Drapeau, PRC Research Director This year’s opening session at the IAEE Midyear Meeting gave attendees the first glimpse of the newly released study, the Digital [...]