exhibition organizers

Email – Consistent and Reliable Performance – The Duct Tape of the Digital Marketing Toolkit

December 4, 2014 // 0 Comments

By Nancy Drapeau, PRC, Research Director I know the title of this blog is a little tongue and cheek though I think the analogy holds, no pun intended. I used this analogy at [...]

What’s Keeping Exhibitors from Approaching Prospects on the Exhibit Floor?

May 6, 2014 // 0 Comments

Candy Adams, a.k.a. “The Booth Mom®” CTSM, CME, CEM, CMP, CMM I recently attended an industry trade show and was so disappointed by the show floor. No, it wasn’t the [...]

DC Exhibition Organizers – Join Me on 23 January for a Thinking Thursday Session on Engaging Young Professionals in Alexandria, VA

January 15, 2014 // 0 Comments

By Nancy Drapeau, PRC, Research Director This is an invitation to exhibition industry professionals in the Greater DC Area to come and join what promises to be an [...]

Tap Your Venues for Local Reach

October 31, 2013 // 0 Comments

By Siroun Majarian Market Research Analyst, Massachusetts Convention Center Authority A recent CEIR report (MC41 – Effective Methods for Visitor Promotion, Part 1: [...]

ECEF Forum Offered Valuable Insights Relating to Attendee Needs

June 1, 2013 // 0 Comments

This post written by Nancy Drapeau, PRC Research Director Attending the ECEF Forum held in DC this week was a treat. Sam Lippman does a wonderful job convening industry [...]