Taking Inventory of Your B2B Exhibition’s Use of Digital
By Nancy Drapeau, PRC, VP of Research, CEIR While the global pandemic persists, many in the industry wonder what to do to assure B2B exhibitions will resurge once the crisis [...]
Exhibition industry
Event Data: Iceberg Right Ahead!
By Eric Misic VP of Business Development Bear Analytics, a data analytics provider to the exhibitions industry Data is a valuable asset for many organizations in our space. [...]
Another Case for Infrastructure Investment
By Cathy Breden, CAE, CMP, Managing Director, Center for Exhibition Industry Research Jeff Werling, one of CEIR’s economists and the executive director of [...]
Same Old, Same Old Just Won’t Cut It – Innovate Your Approach Every Year
By Cathy Breden, CAE, CMP, CEIR Managing Director Marco Pardi, President of UBM Tech Events and a panelist at the recent CEIR Predict Conference, suggests that exhibitions in [...]
Analyzing Economic Impact of Exhibitions
By Doug Ducate For the last 15 years the exhibition industry has pursued the goal of identifying economic impact of our events with the same fervor that Percival exhibited [...]
Reverse Sequestration – Lessons for Government Departments on Alternative Approaches to Cost Containment
This post written by Doug Ducate, CEM, CMP President and CEO CEIR As major exhibitions grow and prosper and generate more and more revenue, it is only natural for organizers [...]