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by Jennifer Rivera Content Manager, IAEE Understanding the profile of frequent exhibitors can be very helpful to organizers in helping position their sales and marketing efforts to reach and resonate with organizations that use the exhibition channel extensively today and who plan to increase participation in the near-term future. The Profile of Frequent Exhibitors report […]
by Jennifer Rivera, Content Manager, CEIR No matter what state the economy is in, it is always great to know about cost-saving opportunities. This CEIR Guru Report gives tremendous insight into shipping, transportation and material handling cost saving tips. The most important tip given in this report is to be knowledgeable about shipping, carriers and […]
By Nancy Drapeau, PRC Research Director This year’s opening session at the IAEE Midyear Meeting gave attendees the first glimpse of the newly released study, the Digital Playbook, and it is now it is available for anyone to access here: Digital Playbook. The panel discussion gave attendees a chance to hear firsthand how organizers and […]
