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A recent CEIR study, Changing Environment of Exhibitions Study, once again validated the high value and strong ROI provided to companies who participate in business-to-business exhibitions. The overall results of the survey concluded that 85% of the respondents will maintain or increase their participation. While the total sample size is not overly large, the fact […]
Candy Adams, a.k.a. “The Booth Mom®” CTSM, CME, CEM, CMP, CMM I recently attended an industry trade show and was so disappointed by the show floor. No, it wasn’t the exhibit designs that frustrated me, as they seemed especially eye-catching this year. Exhibitors’ messaging was adequate; I could tell at a glance why most of […]
By Nancy Drapeau, PRC, Research Director In this blog post, I’d like to share a quick overview of research reports that have been published to date in 2014, and what is yet to come in the next few months. This year’s research schedule is aggressive as we aim to conduct research in a broad range […]
by Jennifer Rivera Content Manager CEIR CEIR Predict has ended but that doesn’t mean you can’t view sessions from the conference. City Talk, now viewable online, is a session with the mayors of Baltimore, Dallas, Houston and Orange County discussing creative steps destinations have taken to attract major events and deliver a better experience for […]
by Jennifer Rivera Content Manager, IAEE If you are unable to attend CEIR Predict, be sure to tune in on Thursday, 12 September at 4:00 p.m. ET to watch the following sessions in addition to highlights from featured session, City Talk with four mayors from major metropolitan cities, as well as a recap of Creative […]
by Nancy Drapeau, PRC CEIR Research Director I confess to using an overly-coined phrase, ‘The death of’ in my attempt to grab your attention for the topic of this blog. It has been used frequently to describe the disruptive impact of digital on different industries, print media to name one. Though indeed print media is […]
by David Audrain, CEM President & CEO Clarion Events North America, Inc One of the hardest responsibilities we have in the exhibition business is predicting the future. We constantly have to foresee where our shows will be often years ahead, and that requires economic and market-driven information. The CEIR Predict conference is a one-day, […]
