By Vicki Hennin CEIR’s recently published Cost to Attract Attendee Report inspired me to look at our own events and see how our cost/attendee and use of various marketing [...]
By Mary Tucker CEIR Blog Manager mtucker@ceir.org Exhibitions Day Co-Chairs Chris Brown and Megan Tanel, CEM continue their talk with CEIR about the advocacy initiative [...]
By Mary Tucker CEIR Blog Manager mtucker@ceir.org Exhibitions Day Co-Chairs Chris Brown and Megan Tanel, CEM talk with CEIR about the initiative taking place 16-17 June 2014 [...]
Mary Tucker CEIR Blog Manager mtucker@ceir.org Whether the U.S. government officials in generating commerce “get it” or not, exhibitions and events play a big role in the [...]
By Nancy Drapeau, PRC, Research Director On any work day, a business-to-business exhibition is likely taking place somewhere in America. Events come in many shapes and sizes, [...]
A recent CEIR study, Changing Environment of Exhibitions Study, once again validated the high value and strong ROI provided to companies who participate in [...]
Candy Adams, a.k.a. “The Booth Mom®” CTSM, CME, CEM, CMP, CMM I recently attended an industry trade show and was so disappointed by the show floor. No, it wasn’t the [...]
By Chris Brown, EVP Conventions & Business Operations National Association of Broadcasters Research is always full of the good, the bad, the ugly and the [...]
By Nancy Drapeau, PRC, Research Director In this blog post, I’d like to share a quick overview of research reports that have been published to date in 2014, and what is yet [...]
By Nancy Drapeau, PRC, CEIR Research Director In today’s frenetic, fast-paced world, where business professionals are time-starved, forced to do more with less and the [...]