EXHIBITOR 2014 Recap
by Adam Polaszewski, Director of Marketing, INXPO Exhibit programs come in many different shapes and sizes. This was evident when walking the expo floor at EXHIBITOR 2014 [...]
exhibit program
Bringing Products to Life – Unique Value of Face-to-Face Marketing at Exhibitions
by Nancy Drapeau, PRC Research Director In What Attendees Want from Trade Exhibitions, CEIR found that one of the biggest categories of needs attendees bring to an exhibition [...]
Exhibitors – A Chance to Reflect and Retool
This post written by Nancy Drapeau, PRC Research Director This message is directed to exhibitors of all types and sizes, from for-profit, corporate event marketers to [...]