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By Jessie States A SPECIAL SECTION BROUGHT TO YOU BY MEETING PROFESSIONALS INTERNATIONAL The team that works on assessing the risks associated with any given meeting or event include both internal and external professionals from a variety of your stakeholder groups. Be all inclusive; have buy-in and input from subject matter experts. For this, as […]
Samuel J. Smith is a thought leader, researcher, speaker and award-winning innovator on event technology. In 2011, BizBash Magazine added Sam to its annual innovators list. Since then, Sam has won awards from Exhibitor Magazine, IBTM World, RSVP MN, International Live Events Association and MPI for innovation in event technology. You can read more from […]
By Nancy Drapeau, PRC, Research Director In the recently released CEIR report, 2014 Young Professional Attendee Needs and Preferences Study, sponsored by the Society of Independent Show Organizers, it is revealed that only a minority of young professionals, 26 percent, use a mobile app version of an exhibition program to plan and stay on schedule. […]
By Mary Tucker, CEIR Blog Manager “Let our advance worrying become advance thinking and planning.” – Winston Churchill Predict : CEIR’s Annual Exhibition Industry Outlook Conference will be held in three weeks at the Intercontinental Hotel Chicago, bringing together the exhibition industry’s best and brightest for a look at what the future holds and how […]
By Nancy Drapeau, PRCDirector of Research, CEIR Comic Con San Diego 2014, Reuters Just a couple of weeks ago, Comic-Con International 2014 took place in San Diego. During that event, mass media channels of all kinds – broadcast tv, cable tv, multiple social media outlets, print and digital press – were buzzing with images and […]
By Mary TuckerCEIR Blog Manager Bookmark this post! CEIR’s extensive library offers a plethora of information about exhibition marketing and the value of face-to-face interaction. So much so in fact, that you may ask yourself where to start when looking for CEIR research. What is a POE 14.01 or an AC39.14? Believe it or not, […]
By Cathy Breden, CAE, CMPManaging Director, Center for Exhibition Industry Research Exhibition organizers strive for our events to be innovative and relevant to our different audiences. Doing so will hopefully reduce attrition of attendees and exhibitors. I’ve always admired Richard Adler and his BizBash events for their creativity and showing fresh and new ideas each […]
By Warwick Davies Recently my sales team and I were tasked to help raise the revenue figure for an event. The World BPO/ITO Forum, which is in its seventh year of operation, was looking for new ideas to expand their sponsor base and increase the number of targeted leads for the sponsors. When considering our […]
By Warwick H. Davies As most event organizers know, the top three problems in the business are (in order): attracting attendees, attracting the right attendees and making a profit. It behooves the event organizer, therefore, to understand why attendees do and don’t attend their events. CEIR has just published a report covering the outcome of […]
By Bill Sell Director of Event Development, Massachusetts Convention Center Authority Serendipity. It’s one of the greatest benefits of face-to-face marketing and exhibitions. According to Dictionary.com, Serendipity is ‘an aptitude for making desirable discoveries by accident,’ and business-to-business exhibitions do this very well. Think about a printed magazine. Want to read the article or see […]
