Event design

Festivalization of B2B Events

May 22, 2023 // 0 Comments

B2B event organizers continuously strive to deliver engaging and memorable shows to attendees, and festivalization is a great way to achieve that. Read on for festivalization strategies that organizers can apply to take their events to the next level. [...]

Valuing Your Stage

March 27, 2023 // 0 Comments

Joy Davis, CAE with the American Association of Pharmaceutical Scientists examines the ethical considerations involved in selecting speakers at events and the importance of keeping attendees’ needs first and foremost when determining presenters. [...]

Digi-transa-data-accela-formation…

June 6, 2021 // 1 Comment

Digi-transa-data-accela-formation…big fancy buzzword, but what does it mean? Brian Scott of ClearTone Consulting shares what this buzz word is all about and what it means for the exhibitions and events industry. [...]

Winning Strategy is IT Strategy

November 15, 2020 // 1 Comment

As the pace of change quickens with every year, leadership decisions become even more fundamental to survival. This article by Brian Scott of ClearTone Consulting takes a brief view of this challenge through the lens of information technology. [...]

Don’t Forget About the Data

September 27, 2020 // 1 Comment

A silver lining to digital events that the industry has seen is capturing valuable data on attendee engagement. Brian Scott of ClearTone Consulting shares virtual platform data insights and what that means for your organization. [...]