by Nancy Drapeau, PRC, Senior Research Director, CEIR Ok, I’m putting my stake in the ground, I’m saying it: face-to-face marketing is alive and well. CEIR research does [...]
by Michael Hart You had to figure it was going to end sooner or later: After 25 consecutive quarters, tradeshow industry performance experienced a decline at the end of 2016, [...]
By Nancy Drapeau, PRC, Research Director, CEIR When it comes to business-to-business exhibitions, many organizers place close attention to the exhibitor side of the equation, [...]
By Nancy Drapeau, PRC, Research Director In a previous post, I provided an overview of research completed in 2015, now let me share research plans for this year, which by all [...]
By Nancy Drapeau, PRC, Research Director, CEIR CEIR Predict was a phenomenal event this year. Presenters challenged attendees to push the boundaries of how they think about [...]
Reprinted with permission from CAEM October Communique Article Written by Jeff Tanner, Ph.D., Dean of the Strome College of Business, Old Dominion University Nancy Drapeau, [...]