where events are going

Author: CEIR Blog

Exhibit and Sponsorship Sales Approaches Driving Revenue Growth Report One Cover
Dan Cole reflects on shifts within the sales environment since the pandemic, strategies that lead to successful exhibit and sponsorship sales, and how data from CEIR’s Exhibit and Sponsorship Sales Approaches Driving Revenue Growth study can help fine-tune sales strategies.
As the industry continues its steady course to full recovery, event marketers are mixing tried-and-true methods with the latest technologies in their attendee acquisition strategies to boost event performance.
CEIR VP of Research Nancy Drapeau examines the latest industry forecast published in the 2024 CEIR Index Report and discussed in CEIR’s recent webinar with Tourism Economics President Adam Sacks.
Oxford Economics examines the sobering outlook for environmental concerns and their ramifications on business processes, including those that may not be as obvious yet will be significantly impactful.
Explore the technologies revolutionizing the B2B exhibitions industry and learn how show organizers are applying them to enhance attendee experiences as well as maximizing exhibitor and sponsor ROI.
Finding the right mix of education and entertainment is crucial in today’s B2B exhibitions. Read on for tips and considerations to take so that attendees view your event as a win on both professional and personal levels.
Boost event attendance by creating online communities that not only build enthusiasm for upcoming events but keep meaningful conversations going among event stakeholders throughout the event cycle.
CEIR Vice President of Research Nancy Drapeau expands on key information shared by industry experts and gained through CEIR’s Exhibit and Sponsorship Sales research that show organizers can use to rev up their events.
CEIR CEO Cathy Breden reflects on the value of applying CEIR research to support data-driven strategies that grow your exhibitions.
Define, connect and engage your target audiences effectively using these marketing tactics aimed at boosting event attendance.